tda Design & Advertising
Let’s start the year on a green light and hope a rosy future for all tree huggers
In this unprecedented gathering of original works of art by the world's most celebrated designers and visual artists, Times Square was the perfect host of this extraordinary exhibition - "Design Times Square: The Urban Forest Project" -- a collection of banners designed by an international roster of over 175 international visual artists and designers who have created banners using the form, idea or a characteristic of a tree as their inspiration.
The exhibit was organised by the AIGA NY Chapter, the Times Square Alliance and Worldstudio Foundation.
The tree is metaphor for sustainability, and in that spirit the banners from the exhibition were recycled into totebags designed exclusively for the project by Jack Spade. Profits from the sale of the totebags went to Worldstudio AIGA Scholarships and the AIGA/NY Mentoring Program to sustain the next generation of design talent.
Among the prestigious brew of participants from the international design scene, some prominent names including New York's Lawrence Weiner, late Alan Fletcher from London, Vince Frost from Sydney, Hideki Inaba from Japan, Uwe Loesch and Fons Hickmann from Germany, Massimo Vignelli, Vaughan Oliver, James Victore, Carin Goldberg, Paula Scher...
Featured above are Sirdab’s favourite artworks, out of the 186 showcased at Central Park.